Mr Jim Begg, President of BLD Europe received the IF Award 1997 at the General Meeting in Bonn, 1997. Mr Begg and his team of BLD have given IF invaluable help to develop the new look for the federation.
 
In 1996, Bo Hjelt called his old American friend Jim Begg, who was then President of a Brussels based pan-European advertising agency, for some help and guidance in giving IF a professional facelift. Jim Begg was ready to help IF and installed a special Task Force team to develop a new look, including a logo, visiting cards and letterhead.
 
Commenting on the work that BLD Europe had done for IF, Begg said: “All of us at the agency have enjoyed working on this special project because we know that all the time and effort we put in contributed to a very worthy cause, namely helping those who suffer to help themselves”.

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